Establishing the image of your company

Branding

I am on hand help you establish your corporate image and create a brand identity that helps you to grow your business. A key part of our brand development is to consider the values and ethos of your business and make sure all creative work is produced in line with those values.

Together we pair our strategic and creative minds with your new idea to come up with a brand identity that’s truly compelling and reflective of who you are.

I can help you to develop your brand and produce brand rules that make sure your brand delivers the correct message and secures customer buy-in.

With a clear brand proposition and consistent communication, I can help you to develop a clear and compelling message that effectively communicates why your target audience should buy from you and not your competition.

Brand Creation
Create cohesive brand solutions that include the generation of names, logos, packaging styles, point-of-sale materials, websites and all other types of marketing collateral that will ensure your company has the competitive edge it needs to thrive. 
Brand refresh
Carry out meaningful and quantitive brand audits that clearly identify any and all issues with your current branding. Once these have identified the team here at GRID Associates will address any issues raised and fix them in a cohesive manner that better suits your business needs.
Logo design
A logo should first be memorable and have a symbolic essence of what a company or product represents. We believe that every logo must be unique and effectively communicate your chosen message. As such, we are committed to the consistent delivery of high-quality logo designs that enable our clients to stand out above their competitors.
Brand Maintenance
We can manage the day-to-day running of the branding needs of your business. In addition to this, we can assist with the ongoing maintenance of your brand as your business grows.
Good design is the backbone of all effective marketing

Creative Design

At the core of every design project we produce lies commercial clarity and inspired creativity. We make sure that our ideas match your goals and deliver the results you set out to achieve. 

Our wide range of creative design applications includes corporate identity, printed marketing collateral, website design, investor relations materials, electronic communications, exhibition collateral and promotional printing.

Print design encompasses all of the collateral that lands in the hands of your potential clients, customers, or members. Starting with communication materials such as business cards, corporate stationery sets, even notepads and envelopes if you need them.

Coupled with these items, your company may require brochures, catalogues, newsletters, packaging, ads or other marketing collateral as well as financial reporting and annual accounts.

Corporate Stationery
A great way to ensure brand consistency throughout your business communications is the strength of your corporate stationery. Professionally designed and printed stationery creates a highly professional edge that will be sure to impress clients and colleagues alike and will include Letterhead, Compliment slips & business cards.
Presentation Material
To reinforce your companies brand identity it is essential to provide new and existing clients with efficient presentation collateral with intelligent materials that make you look good! Our team are on hand to assist you with all of your presentation collateral including; Brochures, powerpoint & PDF presentations as well as product sheets and manuals.
Reporting
Your company should use documents to communicate, all of which should be consistent with the companies brand and carry a common design theme. Our team are on hand to assist with the creation of all types of reporting material including;  Sales Presentations, Business Reports, Transactional Documents, Annual reports and Financial Documents.

Sales Collateral
Sales collateral is a vital element of your businesses marketing activity. Putting an effective brochure together is only part of the effort, deciding what goes into the brochure is a big part of the process. The text and graphics you choose, what those elements tell potential customers and how those elements appear all combine to make an effective sales brochure.
Establishing the image of your company

Content

What is Content? Content is every single element that populates a Website or a Brochure an Email Signature or even a Sales letter – it’s everything you put in from of your clients and/or potential clients – So it has got to be of the highest quality!

No matter what content you need or what content you are missing, we have a wealth of professional talent at hand. From copywriters to hi-end retouchers that are here to ensure you have what is needed to grab peoples attention – and keep it.

Copywriting
Before any prospect talks to you, they are sure to look you up online: landing on your homepage, scrolling through your services, reading into your blog posts. The first impression of your brand comes from your content this is why your copywriting needs to be clear, captivating, and above all make a personal impression on the reader.
Photography
Quality photography helps all sizes of business tell their unique story in a way that sets them apart from the competition. When your products are showcased with marketing photography it will only add value in the mind of the consumer.
At Gerard Greenan Consulting our expertise in photography, social media, marketing and branding can help you gain priceless momentum for your business through the power of visual marketing.
Image Retouching
It doesn’t matter how good the photographer there will always be a niggly error or out of place item that creeps into your photograph. At Gerard Greenan consulting we have been retouching and colour adjusting images for over 20 years so our team are on hand to make every image perfect.

Video Content
The introduction of professionally produced video content for a website of presentation adds a whole new layer to the image your company portrays. At Gerard Greenan consulting we have a wealth of experience in this field which will no doubt add that something extra to your next project.
The art of capturing the beauty of life

Photography

I can help you establish your corporate image and create a brand identity that helps you to grow your business. A key part of our brand development is to consider the values and ethos of your business and make sure all creative work is produced in line with those values.

Together we pair our strategic and creative minds with your new idea to come up with a brand identity that’s truly compelling and reflective of who you are.

I can help you to develop your brand and produce brand rules that make sure your brand delivers the correct message and secures customer buy-in.

With a clear brand proposition and consistent communication, I can help you to develop a clear and compelling message that effectively communicates why your target audience should buy from you and not your competition.

Commercial Portraits
A great feature for any business website is the meet the team page! existing and potential clients have the opportunity to put a face to the name. With this in mind, it is a good idea to obtain professional portraits to show you in your best possible light.
Construction Photography
Having worked within the Construction industry for nearly 20 years we have a wealth of experience in obtaining the right shots that successfully deliver your key message. From High rise cranes to welders and bricklayer we can deliver the perfect shot.
Architectural Photography
Showing the beauty and detail of a new construction project is extremely important and should be done properly. at Gerard Greenan consulting we have invested heavily in the right equipment that ensures every element of your project can be displayed correctly. 

Product Photography
We love product photography, it can make a huge difference to the success of any product and as such we take great care in delivering the perfect image. from Jewellery to machined components and beauty products we have the expertise to provide the very best solutions.
Conceptualising, planning, and building

Web & Online

An understanding of your business, your goals, vision and your target market is key to designing an effective website solution. First impressions last and people generally form an opinion within seconds of browsing your website. We build websites that are on-brand, clear, concise and engaging. We work closely with you to design the look and feel of your website and present you with visual mock-ups before we commence coding. Upon approval of the design, we begin the build.

We also provide additional services such as domain name registration and hosting packages, designing HTML newsletters and email marketing campaigns and assistance with ongoing site maintenance and support.

If you’re searching for professional web designers in Essex then we are the agency of choice.

Developing a company website is essential to the success of any business and as such, it should not be treated as an expense but as a long-term investment.

Static Websites
Static sites are the most basic type of website and are built by creating a few HTML pages & uploading these to a web server. This can work well for smaller websites or sites with a short lifespan and few content updates. However, for larger websites or ones where content is updated regularly, a dynamic website with a content management system would be the preferred choice.
Content Managed Websites
WordPress is probably the easiest and most powerful blogging and website content management system (or CMS) in existence today. Just because WordPress is an open-source website platform it in no way means it is an inferior web solution. On the contrary, it is used by a growing number of global companies like Toyota, The Walt Disney Company, Bloomberg and Mercedez Benz.
eCommerce Websites
Not all eCommerce websites require vast amounts of funding to set-up, for example, if your service offering is a single product you could operate from a single page website which will require far less funding than a site that sells tens of thousands of products with online postage solutions, order tracking and stock management. Whatever your eCommerce needs, we can help you make money online!

Website Management
The vast majority of businesses seem to think that once a website is built and uploaded the project is complete. This is not the case! To get the most from any website it needs to be continually updated with relevant content so that it remains interesting. It is proven that dormant websites are penalised by Goole for inactivity.
Grab the attention of your audience

Printing

Digital, Litho & Large format printing

Printing also plays a role in your overall brand identity and how your customers perceive you, so it is important to consider your brand in print. The wonderful thing about print is that it is tangible and in a digital age, it offers a physical connection to your brand.

We are more than happy to provide advice to ensure your brand’s look and feel is communicated effectively, such as appropriate paper stock selection, printing methods, special finishes such as letterpress, foiling, embossing, spot UV, matt varnish and much more, that is sure to impress your customers.

We are able to handle your printing needs through our trusted network of printers. Whether you need a small run of 50 flyers or a large run of 10,000 brochures, we are here to assist you. We can also work with your chosen printer if required.

Digital Printing
Modern printing methods such as laser and ink-jet printing are known as digital printing. In digital printing, an image is sent directly to the printer using digital files such as PDFs and those from graphics software such as Illustrator and InDesign. This eliminates the need for a printing plate, which is used in offset printing, which can save money and time.
Litho Printing
At Gerard Greenan consulting our design team are experienced in the production of all forms of printed media, these include but are not limited to including lithographic printing which is guaranteed to deliver high impact printed collateral at affordable rates.
Large Format Printing
Whether you are planning a large scale promotion, need posters printing for multiple locations or you are looking to brand your own business premises Gerard Greenan Consulting can help. We have a wealth of experience in the management of large format print projects and as such are well versed in delivering the perfect solution.
Fulfilment
We can manage the day-to-day running of the branding needs of your business. In addition to this, we can assist with the ongoing maintenance of your brand as your business grows.

Let's talk

Feel free to give me a call or drop me a line, I would love to talk through your requirements.

Get in touch today!